There’s more to successful branding than logo design, color schemes and messaging. Learning how to build a successful brand will help your business’ future.
Category: Strategy
Why Content Marketing Is Important, Especially For Small Businesses
Content marketing is the new frontier, though it’s really not new. Small businesses need to stay ahead of the trends if they want to stay viable.
Understanding the Strategic Planning Process: A Guide for SMEs
The strategic planning process is a process used by organizations to develop a plan for achieving their long-term organizational goals.
Business Strategy and Why It Matters
Business strategy is a critical component of any successful enterprise. It’s a definition of who you serve and how you do it.
Press Release: New Fractional COO Services
With the emergence of Fractional Leadership Roles in the business community, local consultant Kevin A. Nye recently introduced Fractional Chief Operating Officer (COO) services for small businesses in Southern California.
Want to Succeed as an Entrepreneur? Here are 8 Survival Tips
You may feel that success as an entrepreneur depends on hard work. However, hard work alone is not enough. If you want to be an entrepreneur, you need to know the basics of survival. Find a Mentor Every entrepreneur needs someone to lean on. Find yourself a mentor to whom you can talk about your …